Meet Mikael Hysén 42, Sweden
Mikael Hysén: The Firefighter Who Became a Fitness Model and Fashion Influencer
In the world of social media, where countless personalities compete for attention, Mikael Hysén stands out not just for his impressive physique but for his compelling story. Hailing from Sweden, Mikael, at 42 years old, has spent nearly two decades as a dedicated firefighter. His journey, however, doesn't end there. Over the past ten years, he has also carved out a successful career as a model, all while being a devoted father of three and a fitness enthusiast.A Life Fueled by Fitness
Mikael’s relationship with fitness began at a young age, playing soccer for an astonishing 35 years. However, after being diagnosed with osteoarthritis in his hips, his soccer days came to an end. Rather than letting this setback define him, Mikael redirected his competitive spirit towards the gym.
“The only competition I had was myself,” he shares, and it’s this inner drive that led him to compete in fitness competitions, achieving significant success.
For Mikael, fitness is more than just a routine; it’s a source of energy and vitality.
“Training has never been something difficult for me,” he says. “At the gym, I get my energy. I only train things that I find fun, so it becomes easier to motivate myself to go.”
His daily routine is a testament to his dedication, starting early with a large glass of water and coffee, followed by an impressive 15,000 steps a day, alongside a structured gym schedule. His diet is equally disciplined, with a focus on protein and homemade meals.
Balancing Fashion and Function
Despite his active lifestyle, Mikael has a penchant for fashion. His wardrobe is filled with sharp suits and stylish shirts, though he admits he often gravitates towards more comfortable, functional workout clothes during the day.
“I like clothes that fit really tight and emphasize the muscles when I work out,” Mikael explains.
This is where Lubinuci's brand perfectly complements his lifestyle. Mikael is particularly impressed by the three levels of fashion that Lubinuci offers—an innovative concept he hasn’t seen before.
“When I go home, I love to walk around in hoodies, especially your nice sweaters,” he adds, highlighting how the brand seamlessly fits into both his active and casual wardrobes.
Inspiring Others Through Social Media
With a growing Instagram following, Mikael uses his platform to promote a healthier lifestyle, sharing fitness tips and motivational content. One of his standout initiatives is #hysenutmaningen, a challenge that encourages his followers to adopt better daily routines and engage in more exercise.
His influence extends beyond social media, as he also works as a personal trainer, helping clients move more and eat better—a mission that he holds close to his heart.
Looking Ahead: Future Goals and Aspirations
Mikael’s journey is far from over. This October, he plans to head to Marbella for further education as a personal trainer, with the goal of continuing to inspire others toward healthier lives. He’s also set his sights on securing more modeling jobs and serving as a positive role model for his kids.
And despite his success in fitness competitions, Mikael is shifting his focus towards running, with an upcoming marathon in Oslo—a new challenge that excites him.
At Lubinuci, we are passionate about motivating people to reach their best goals, and Mikael embodies this spirit perfectly. We are thrilled to have him on board and look forward to seeing where his journey takes him next.
With our unique three levels of fashion, we aim to provide versatile options that fit every aspect of your life, just as they do for Mikael.